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The Mediapro agency has acquired the domestic and international media rights to 39 of the 42 clubs from the Primera Liga and Segunda Liga, the top two divisions of Spanish club football, in one season-deals for the 2015-16 season.
Spanish club Barcelona said this week that the planned return to collective selling would help La Liga to eventually match or exceed the media-rights income of Italy’s Serie A, but that it would require the country’s pay-television industry to be much stronger.
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