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Sub-Saharan Africa pay-television operator SuperSport has stepped in to acquire the free-to-air rights in the region to England’s Premier League after local rights-holder, Optima Sports Management International, defaulted on its payments.
Kwesé Sports and SuperSport will share pay-television rights to the 2018 Fifa World Cup in sub-Saharan Africa after both broadcasters agreed to acquire the rights non-exclusively outside South Africa, TV Sports Markets understands.
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