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Ziggo strengthens European football portfolio without paying a premium

Dutch telco Ziggo has bolstered its portfolio of European football rights, picking up Italian Serie A and English FA Cup rights in relatively low-cost deals.

TURIN, ITALY - MAY 19: Paulo Dybala (L) of Juventus FC is challenged by Ryder Matos of Hellas Verona during the serie A match between Juventus and Hellas Verona FC at Allianz Stadium on May 19, 2018 in Turin, Italy. (Photo by Emilio Andreoli/Getty Images)

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