HomeBasketballChina

Ewell Zhao, General Manager, Tencent Sports

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.

To access this content requires a subscription

Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com

Most recent

Uefa’s Europa League revenue in France will fall in the 2021-24 cycle given limited interest in the property in the wake of the fierce contest for rights to the top-tier Champions League.

StarTimes, the Chinese-owned African pay-television broadcaster, was able to exploit regulatory pressure facing rival broadcaster SuperSport and secure exclusive rights to the English FA Cup and Community Shield at a reduced fee.

Dutch public broadcaster NOS increased its fee to retain rights to International Skating Union events in the Netherlands for the 2019-23 cycle, SportBusiness Media understands.

Sky achieved its long-held ambition of exclusive live coverage of the US Masters in the UK because its co-incumbent, the BBC, decided live golf is no longer a strategic priority.