HomeBasketballChina

Ewell Zhao, General Manager, Tencent Sports

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.

To access this content requires a subscription

Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com

Most recent

Lega Basket, the governing body of top tier Italian basketball, saw its domestic pay-television media-rights income growth slow considerably in the 2020-22 rights round, driven by a significantly less competitive market.

Pay-television broadcaster Sky renewed its NFL media-rights deal in the UK and Ireland at an unchanged fee, SportBusiness Media understands.

China’s sports media-rights market is in the throes of a major correction, with the OTT platforms that have driven growth in the last five years seeking to renegotiate a string of deals.

Dutch telco Ziggo has secured another fee reduction in its latest renewal of Spanish LaLiga rights amid a lack of competition in the market.