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Basketball data report, 2020

In the latest interactive monthly data report, SportBusiness Media analyses the basketball media-rights landscape.

Further detail on the deals covered in this interactive data report is available with our Rights Tracker tool – click here for more information.

Third-most valuable market

According to the 2019 SportBusiness Consulting Global Report, basketball has the third-most valuable media rights worldwide. Basketball media rights were worth about $4.28bn (€3.89bn) in 2019, accounting for 8.4 per cent of the total global sports-rights market.

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