Analysis
USL scores sizeable domestic rights increase
The United Soccer League, America's second-tier, will see its annual domestic media rights revenue rise sharply over the next four seasons thanks to new deals with Paramount and ESPN.
Danish Superliga averts rights fee drop despite lack of competition
The Danish Superliga has generated a marginal increase in its new six-season domestic media rights agreements with TV2 and Viaplay, reflecting a sluggish marketplace shorn of competition and hindered by legislative restrictions.
In Focus: Rugby World Cup
SportBusiness Media takes a deep dive into the numbers driving the commercial success of the Rugby World Cup.
NBA nets strong growth in the Philippines
The NBA has reinforced its position as the most valuable sports league in the Philippines with increased revenues through two-year deals, with an option for a third year, with Cignal and Setanta Sports.
SBS pays big increase to secure 2026 Fifa World Cup
Australian public-service broadcaster SBS renewed its rights to the Fifa Men’s World Cup after agreeing to pay a large uplift on the fee for the previous tournament.
IMG pips Team, Octagon to net Belgian Pro League advisory contract
An absence of in-house commercial nous prompted the Belgian Pro League to take the unprecedented step of issuing a request for proposals to find a strategic partner.
NBA fees slightly down in DACH through DAZN and ProSiebenSat.1 deals
The NBA secured new deals with DAZN and ProSiebenSat.1 for three years in the DACH region at a slight decrease after DAZN opted to renew only in Germany.
Sky Italia renews NBA at flat fee in three-year deal
Sky Italia’s three-year renewal cements the NBA’s position as a major sports property in the country, though the lack of competition in the market led to no increase in rights fee on the previous deal.
Highlight’s CHF41m capital increase aims to mitigate Studhalter impact
The purchase of 3.5 million new shares in Highlight Event and Entertainment has served to push the shareholding of Alexander Studhalter below 20 per cent, as Highlight seeks to minimise risks to the company posed by restrictions placed on the Swiss businessman by US authorities.
France Télévisions recommits with increased fee to Tour de France amid bumper ratings
France Télévisions extended its exclusive domestic free-to-air rights to the Tour de France for five years, from 2026 to 2030, after agreeing to a slight uplift and recommitting to significant production costs.
Telefónica pays less for NBA in new two-season deal
Telefónica has reduced its spend on NBA rights in Spain over the next two seasons, driving the price down thanks to an absence of competition for basketball rights in the country.
Debt-ridden Italian clubs opt for safety, with DAZN shouldering risk
Serie A clubs, in accepting a total of €900m per season from DAZN and Sky Italia for five seasons, opted for guaranteed rights fees in the face of their high operational losses and debts.
Coupang agrees big increase to land Bundesliga rights in South Korea
South Korean e-commerce company Coupang secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, after outbidding the competition.
Next F1 tender to shape Dutch media market for years to come
Industry experts have told SportBusiness Media they are unsure of Viaplay's long-term commitment - indeed its very ability to commit - to the Netherlands, ahead of a pivotal Formula 1 tender in the country.
LaLiga’s Óscar Mayo: We’re betting on Peak as the agency of reference for the future
SportBusiness Media this week talked to LaLiga’s executive director, Óscar Mayo Pardo, about why Ocho Sport Advisors was chosen to form a joint venture to transform LaLiga’s global media rights strategy, and how it will work.
Enter Peak, looking to diversify and aggregate amid static market
Peak, the newly created JV between Spain’s LaLiga and Simon Denyer’s Ocho Sport Advisory company, will consider aggregating LaLiga rights with those of other football leagues, as part of a planned transformation of the Spanish league’s future media rights strategy.
Monetisation the key question as sport goes vertical
Sport is increasingly consumed as a media product through 9:16 and other vertical aspect ratios on people's phones. SportBusiness Media examines the possibilities and challenges of this disruption.
Pitch swoops for BCCI international rights buy-out
The Pitch International agency bought out Board of Control for Cricket in India international rights after Viacom18 opted for a guaranteed income over attempting to sell the rights itself.