Facebook has acquired English Premier League rights in Vietnam, its second deal for the league’s rights in a major Southeast Asian market.
Social media company Facebook has beaten an incumbent pay-television broadcaster to media rights of a flagship property for the first time, TV Sports Markets understands.
LaLiga has increased the value of its rights in 13 European and Asian markets by about 20 per cent in a single deal with the Advisers Media International agency.
Fierce competition helped the Board of Control for Cricket in India earn a substantial increase in the value of its global media rights last week.
Sina Sports is aiming to grow its mass-participation events to make up for its decision not to compete for premium sports rights, Sina’s senior vice president has told TV Sports Markets.