Asia
ICF retains Huya exposure in China in renewal with Horne’s H&A Media
The International Canoe Federation’s events will continue to be broadcast on Chinese streaming platform Huya.t
Wanda Sports Group receives non-binding share proposal that could lead to delisting
Wanda Sports Group, the sports marketing entity that houses the Infront agency, has received an offer from a subsidiary company of Wang Jianlin’s Dalian Wanda, the Chinese multinational conglomerate, t…
Tower Sports and SportzWorkz widen PCB production remit
Media companies Tower Sports and SportzWorkz have expanded their association with the Pakistan Cricket Board by agreeing a new production deal with the governing body
KBS stokes competition for Bundesliga rights in Korea but value drops
The surprise emergence of free-to-air broadcaster KBS as a bidder for German Bundesliga rights in South Korea generated some competition during the 2020-22 sales process, but not enough to stave off a dip in value.
Premier League sees steep discount in short-term China deal
Chinese internet giant Tencent picked up the English Premier League rights for the 2020-21 season at a massive discount compared to the value of the terminated deal with previous rights-holder PPTV.
J.League streams matches in Mena, certain Asian territories on YouTube
Live coverage of at least one J
Beijing 2022 engages China Media Group in broadcast tie-up
The Beijing Organising Committee for the 2022 Olympic and Paralympic Winter Games (BOCOG) has signed two co-operation agreements with state media company China Media Group
WWE agrees rights deal in China with iQiyi Sports
Wrestling entertainment promoter WWE has agreed a media-rights deal in China with video-streaming platform iQiyi Sports beginning September 22
Fox Sports to shut Taiwan channels
The Taiwanese arm of pan-Asian sports pay-television broadcaster Fox Sports is to shut down before the end of this year
Deal terminated with Pakistan Super League’s international rights-holder
The Pakistan Cricket Board is seeking a new international rights deal for its franchise-based Twenty20 competition, the Pakistan Super League, after terminating its contract with Techfront International…
Indian Premier League gets underway in UAE
The 2020 Indian Premier League T20 cricket tournament got underway on Saturday in the United Arab Emirates, after a six-month delay due to the Covid-19 pandemic
Malaysia reaps reward for strict anti-piracy measures
A new YouGov survey has found a 64-per-cent decrease in Malaysian consumers accessing pirated websites over the past 12 months
FanCode replaces Star as Bundesliga rights-holder in India
Online sports platform FanCode has acquired exclusive rights in India to German football’s Bundesliga.
Astro adds Primeira Liga to football output
Malaysian pay-television broadcaster Astro has added rights to Portugal’s Primeira Liga to its sports output in a deal signed ahead of the start of the 2020-21 season this weekend.
Premier League fills void in China with one-season Tencent deal
The English Premier League has agreed a deal with Chinese digital platform Tencent for the media rights to the competition in the country for the remainder of the 2020-21 season
Pro League eyes longer European TV deals, new kick-off slot attracts Asian interest
Belgium’s Pro League is working with media rights-holder Eleven Sports, the subscription broadcaster, and the Mediapro agency to secure longer contracts with broadcasters in Europe, while a new 1:30pm (…
PCB lands $200m PTV deal, international rights award to follow
The Pakistan Cricket Board has agreed a new three-year domestic broadcast rights and cable distribution deal with state broadcaster PTV Sports and I-Media Communication Services, respectively, with international…
Football Marketing Asia director Yu Hang to leave
Yu Hang, a director at the Football Marketing Asia agency, is leaving the business in the coming months, SportBusiness understands