Balkans

Fifa has issued tenders in six Central and Eastern European countries for media rights to the 2026 and 2030 men's World Cups as it seeks to maximise the commercial impact of improved qualification prospects for Europe's mid-tier nations.

Lega Serie A is close to finalising its first international broadcast deals of the new cycle after rights were awarded in eight countries from the 2024-25 season onwards

Domestic club football in Albania has a new home after general interest channel MCN TV agreed a three-year contract following on from the termination of a deal with streaming platform Oversport

Fans in Albania were able to watch action from the opening weekend of the Italian Serie A season after deals were negotiated with pay-TV broadcasters Digitalb and Tring

United Media has secured exclusive rights to Germany’s Handball Bundesliga for its Sportklub pay-television channels in the Balkans.

The Albanian Football Association (FSHF) has launched an invitation to tender for domestic media rights to club competitions for the 2023-24 to 2025-26 seasons after being forced to go back into the market

United Media has further strengthened the basketball portfolio of its Balkans pay-television broadcaster, Sportklub, by agreeing a multi-year deal with the Asociación de Clubes Españoles de Baloncesto f…

The Albanian Football Association (FSHF) has terminated a domestic broadcast rights agreement with streaming platform Oversport just one year into a three-season deal

United Media has extended its exclusive MotoGP media rights in the Balkans as part of a new “multi-year” agreement with the motorcycling championship.

The European Broadcasting Union’s 12-market deal with DAZN for sublicensed rights to the Uefa Women’s Champions League final includes commitments from public broadcasters in the Nordic countries of Fin…

Sportklub retained its Euroleague Basketball rights in the Balkans after agreeing to more than double its fee during private negotiations, bucking a trend that has seen it lose out on key properties to free-spending rival Telekom Srbija.

Euroleague Basketball has renewed its exclusive rights deals with United Media-owned broadcasters Nova and Sportklub for five more seasons, from 2023-24 to 2027-28.

Albanian sports broadcaster Tring Sport has renewed its deal with Dorna Sports, the commercial rights-holder for MotoGP, for an additional three years until 2025

Max Sport, the Bulgarian pay-TV broadcaster owned by telco A1, has extended its World Rally Championship rights for two more seasons. The new deal covers the 2023 and 2024 campaigns

Bulgarian pay-television broadcaster Max Sport has acquired rights to club football competition the Coupe de France

Uefa and Team Marketing’s latest deals across the Balkans with Telekom Srbija, HRT and broadcasters in Kosovo have produced total income very close to the current cycle, signalling a sudden lack of competition from United Media Group.

Telekom Srbija has retained and expanded its exclusive Uefa club competition broadcast rights in the Balkan region after the Team Marketing agency completed the sales process

The Team Marketing agency has this week initiated the Uefa club competitions media rights sales processes from 2024-25 to 2026-27 in the Czech Republic, Slovakia and Bulgaria