English football’s Premier League began its international audiovisual rights sales in dramatic style with massive first-round awards in three of its most competitive markets.
Football: Japanese pay-television operator J Sports acquired the rights to Japan’s top-tier J-League in a five-year deal from 2007 to 2011.
Basketball: The US National Basketball Association signed deals for this season with 164 broadcasters covering 215 countries.
Football: Italian commercial broadcaster Mediaset acquired Serie A highlights rights in a three-year deal
Football: Spanish pay-television broadcaster Sogecable acquired the pay-rights for the Champions League in a three-year deal from the 2006-07 to 2008-09 with the Team agency
Cricket: Indian public-service broadcaster Doordarshan was awarded the domestic rights to the upcoming India v Pakistan series by the Madras High Court, which was ruling on the case brought by Indian broadcaster Zee Telefilms.