Brazilian media group Globo is understood to have paid a substantial premium to acquire non-exclusive domestic digital rights to Brazil matches, but would not meet the federation’s valuation of its linear television rights.
The Brazilian football confederation has appointed the Synergy Sports agency to manage the sale of media rights to its national team matches. The move represents the first time the confederation, the Confederação Brasileira de Futebol, will sell its rights via an agency.
The summer of 2017 will prove a critical period in determining where major football rights in Brazil will end up for the next few years.
Reigning Brazilian champion Palmeiras has brought the battle over Série A club’s pay-television rights to an end by agreeing a deal with Esporte Interativo from 2019.
Uncertainties over the Brazilian football calendar and a dispute over revenue sharing is delaying a new rights agreement for the Primeira Liga – Brazil’s newest football competition.
All but one of Brazil’s 20 Série A clubs has taken a side in the battle over domestic football rights between Esporte Interativo and media company Globo.
An audacious offer from Esporte Interativo has loosened Globo’s stranglehold on Brazilian domestic football.
An eight-Games deal with Brazilian media group Globo has helped the International Olympic Committee lock in the gains of Rio 2016 for the long-term.
Strong competition in the Nordics between established media groups and an as-yet unidentified player helped the Premier League double its income in the region – continuing the remarkable start to its new international sales cycle.
Major League Soccer will enjoy a substantial increase in exposure in Brazil in the 2015 season, which got under way at the end of March.
The financial might of major US network Turner Broadcasting System, allied to strong local market knowledge, will enable Brazilian sports broadcaster Esporte Interativo to be both competitive in the rights market and distinctive from rivals in its programming, the broadcaster believes.
The acquisition of the Champions League rights earlier this month paves the way for Brazilian commercial channel Esporte Interativo to enter the pay-television market, while simultaneously damaging its future rival ESPN.
Growing anticipation for the 2016 Olympic Games in Rio de Janeiro helped Fina, the global governing body of aquatic sports, to seal an increase in the value of its Brazilian rights in an eight-year deal with pay-television broadcaster Globosat.
EBU deal with US ski federation will increase exposure for ski events in the country