China

The PP Sports division of Chinese new media company PPTV has acquired television and online rights to the Bundesliga, the top division of German club football.

Football-focused digital media platform Dugout will launch in China after agreeing a partnership with sports digital consultancy and marketing platform Mailman.

Chinese internet company Tencent has extended its rights deal for the Tour de France cycling event.

Amaury Sport Organisation has struck broadcast rights deals in a host of overseas markets ahead of the 2018 edition of the Tour de France cycling race.

Chinese private equity firm Orient Hontai Capital has concluded its deal to acquire a majority stake in Spanish media group Imagina, parent company of the Mediapro agency.

Chinese online streaming company UCWeb has acquired rights in the country for football’s 2018 Fifa World Cup under a sublicensing deal with state broadcaster CCTV.

The Asian Football Confederation has today (Monday) entered into an agreement with the DDMC Sports International division of Chinese sports and entertainment company Wuhan DDMC Culture Co, and Fortis Sports, a joint venture made up of the Catalyst Media and Synergy Sports agencies, for its commercial rights for the period spanning 2021 to 2028.

London-based digital media company Copa90 has agreed a partnership with sports digital consultancy and marketing platform Mailman to take its youth-focused football content into the Chinese market.

Youku, the video streaming platform owned by Chinese e-commerce company Alibaba, has acquired rights to the 2018 Fifa World Cup.

Football’s Chinese Super League has become the first sports league in the country to launch an official account on social media platform Twitter.