Malaysia

The English Premier League looks set to boost the sale of its international rights in Asia.

Football:  Italian pay-television operator Sky Italia acquired the pay-television rights to all 64 matches of the 2006 World Cup, 39 of which it will show exclusively, in a deal with the Infront agency.  Sky is paying an estimated €40m (£27.3m) for the rights.  The deal also includes the rights to this year’s Fifa Confederations Cup, the Fifa World Youth Championships and the 16 26-minute preview programmes produced by Infront (page 1).

Malaysian agency M-League Marketing is understood to have agreed a deal worth about $13 million (£6.7 million/€9.8 million) for English Premier League football’s mobile and internet clips package.  Th

English football’s Premier League is set to triple its international new-media rights fees, replicating the success it had when selling its main live rights around the world late last year.

Horseracing: Australian free-to-air broadcaster Nine Network acquired live rights to 13 premier race meetings in 2007 from  the Australian Racing Board, which brokered the deal through TVN, owners of …

Competition between PCCW and i-Cable results in near-tripling of rights fees