South Korea

South Korean football's K League is partnering with Israel-based artificial intelligence video production and distribution platform WSC Sports

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in Southeast Asia

Korea's K League has agreed media rights deals in 10 overseas markets, with potentially more to come, as it prepares to become one of the few football leagues in the world to resume play next month
USA

ESPN's plans to acquire rights to the Korean Baseball Organisation's domestic league are reported to have stalled after the US-based sports broadcaster is said to have attempted to acquire the rights free…
USA

US sports broadcaster ESPN is said to have approached the Korea Baseball Organization (KBO) on the possibility of transmitting South Korean baseball games to its American audience

The emergence of a ‘digital consortium’ to rival the long-standing Korea Pool of free-to-air broadcasters led the Korea Baseball Organisation to record-breaking rights income for its new cycle in the most recently concluded deals. But local industry experts see the digital consortium (DC) deal as a one-off and do not expect it to become a major player in the sports media-rights market.

The Korea Baseball Organization has launched a tender for the distribution of its media rights in territories outside Korea, covering the 2020 to 2023 seasons

The K-League, Korea's professional football league, has opened a media facility that will be the central hub for the production of its live matches and other content

The Korea Football Association is finalising a deal with pay-television broadcaster JTBC for domestic K-League media rights for the 2020-23 cycle, but men’s senior national-team matches remain on the market after a lacklustre response to a tender held in January.

CJ ENM’s step back into sport after a near-decade-long hiatus was not enough to save DDMC Fortis from a fee decline in its sale of Asian Football Confederation rights in South Korea for the 2021-24 cycle.

The Korea Baseball Organisation has agreed a domestic media rights deal with the country's three main free-to-air broadcasters worth KRW54bn ($45m) per season for the four seasons from 2020 to 2023, according…

Media group CJ ENM has acquired the rights in South Korea for Asian Football Confederation properties in the 2021-24 cycle, in a deal brokered by the DDMC Fortis agency

The DDMC Fortis agency is close to agreeing a media rights deal for Asian Football Confederation properties for the 2021-24 cycle in South Korea, one of the most valuable territories for the content

Korea’s K-League and the Korean Football Association have pooled their media rights, but an initial tender attracted no firm bids, forcing the rights-holders to extend the deadline and change the tender’s terms to allow consortia to participate.

South Korean broadcaster JTBC Golf has struck a sub-licensing deal with rights-holder Discovery to provide multi-platform coverage of the PGA Tour

Motor-racing series the World Endurance Championship has revealed new rights deals with Brazilian broadcaster Rede Bandeirantes (Band) and pay-television broadcaster Star Sports ahead of the start of its…

South Korean pay-television broadcaster JTBC’s recent acquisition of Olympics Games rights has jolted the country’s sluggish sports media rights market and delivered an unexpectedly strong fee increase for the International Olympic Committee.

South Korean pay-television broadcaster JTBC has acquired rights to the Olympic Games for 2026 to 2032, ending the ‘Korea Pool’'s traditional hold on the property.