The English Premiership has at least quadrupled in value and significantly increased its coverage in sub-Saharan Africa, taking advantage of competition between pay-television broadcasters
Increasing the value of its Thursday Night Football rights while dividing content once more illustrates the sheer power of the National Football League.
Kickboxing promotion Glory will cement its place on US sports broadcaster ESPN for all of 2016, TV Sports Markets understands.
Uefa opened its international competition rights to the US market early in its sales cycle to take advantage of the competitive environment, and was rewarded with a significant uplift.
John Manning, research anaylst for SportBusiness Intelligence examines US Open tennis television audiences in selected European markets and the USA
NBCUniversal blew its rivals out of the water to retain Premier League rights in the US earlier this month – the league’s first deal in its new international sales cycle.
Lukas Zajancauskas, research analyst for SportBusiness Intelligence, examines television audiences for this year's Fifa Women's World Cup.
NBC Sports is understood to have paid a significant increase to prise rights to golf’s British Open from its long-term American home on ESPN.
US pay-television network ESPN beat commercial networks NBC and Fox to win rights to the revived World Cup of Hockey in 2016.
US network NBC this week agreed a deal to show the 2017 America’s Cup, holding off strong interest in the rights from other US broadcasters. Oracle Team USA is the holder of the Cup.
The CBS network’s renewal of its deal with the US National Football League for its Thursday Night Football package underlines the incredible power of the league in the US television market.