Deal Stories
What is a Deal Story?
We don’t stop at reporting the latest news from the sports media rights business.
Our SportBusiness Media team digs into the biggest media rights deals to reveal values, durations, vital context and the how and why of the deal.
Underpinning each story is enhanced information and media spend values which provide greater insight on the parties involved, enabling you to understand the full picture of the deal in a concise and easy to digest layout.
How do Deal Stories help me?
- Discover the value and duration of the most important media rights deals
- See the inventory of the deal and how it will be exploited
- Learn how the deal was done
- Understand the interests and strategy of the parties involved
- Recognize the market conditions that shaped the outcome
Sample Deal Stories
MotoGP’s NZ fees rise as Spark beats increasingly cost-sensitive Sky
The value of MotoGP rights in New Zealand has more than doubled in deals finalised last month with telco Spark and free-to-air broadcaster Three.
Serie A cashes in on US soccer streaming war with ViacomCBS deal
Italy’s Serie A will enjoy a significant increase in the value of its US media rights for the second cycle in a row after securing a deal with ViacomCBS from 2021-22.
Univision acquires 2021 Copa América rights; secures exclusive window for 2024, 2028
US media group Univision has acquired exclusive Spanish-language rights to the 2021 Copa América, paying less than its rival Telemundo did for the 2019 edition of South America’s top-tier national football tournament.
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