Internet company Amazon is to start offering content from international sports broadcaster Eurosport to subscribers of its Prime subscription service in Austria and Germany.
Amazon reached the agreement with media and entertainment company Discovery Communications, which owns Eurosport.
The deal grants Amazon Prime members access to Eurosport content such as football’s German Bundesliga; the Australian Open, French Open and US Open grand slam tennis tournaments; the MotoGP motorcycling series; and the 2018 winter Olympic Games in Pyeongchang.
From today (Wednesday), coverage is being made available live and on demand from the Eurosport Player channel through the new Amazon Channels streaming service.
Eurosport Player will hold exclusive live rights in Germany to all Friday night Bundesliga games. Its coverage begins this Friday with defending champion Bayern Munich’s home game against Bayer Leverkusen.
Eurosport Player will also stream highlights of all Bundesliga matches, as well as a weekly preview show entitled ‘Thank God It’s Matchday!’.
Eurosport Player will be available through the Prime Video app on smart televisions, iOS- and Android-powered devices, Amazon Fire tablets, Amazon Fire TV and Fire TV Stick.
Alex Green, managing director of Amazon Channels Europe, said: “At €4.99 ($6) per month, with no long-term commitment and cancellable anytime, Prime members can enjoy Bundesliga matches and other premium sports at exceptional value and in the most flexible and easy way across all of their favourite devices and screens. This is great news for sports fans.”
In May, Amazon started offering live television channels, including Eurosport, via Prime in the UK for an extra fee. Eurosport is being offered for £6.99 (€8/$9) per month in the UK under an agreement with Discovery.