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Band nets rights to Brazilian basketball league

Brazilian broadcaster Rede Bandeirantes has agreed a rights deal with the Brazilian Basketball League (LNB) to cover its top-tier club competition, the NBB.

Rede Bandeirantes, otherwise known as Band, has agreed a one-season rights deal covering the 2016-17 campaign and will broadcast games free-to-air on Saturdays, alongside pay-television broadcaster SporTV.

Band replaces commercial broadcaster RedeTV as an NBB rights-holder, with the LNB also holding a partnership with media company Globo.

Saturday’s clash between Gocil/Bauru Basket and Flamengo will mark Band’s first NBB broadcast.

Cassio Roque, president of the LNB, said: “Band was the first channel in Brazil to spend on NBA (basketball), volleyball and other sports that are not so traditional. We are confident that this partnership will bear much fruit this season.”

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