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C More extends HockeyAllsvenskan domestic rights deal

Pay-television broadcaster C More has agreed a five-season extension with the HockeyAllsvenskan, Swedish ice hockey’s second-tier, for domestic rights to the league, running until 2025-26.

The deal is an extension of C More’s current six-season agreement, from 2015-16 to 2020-21. Rights were initially acquired for four-seasons but was renegotiated in 2016 to include the 2019-20 and 2020-21 seasons.

The extension covers exclusive rights to all 400 matches per season.

C More’s deal strengthens its stranglehold over domestic ice hockey, as it also holds rights to the top-tier ice hockey league in Sweden, the Swedish Hockey League, until 2023-24.

HockeyAllsvenskan rights were previously held by the Nordic Entertainment (Nent) Group, then under the Modern Times Group brand.

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