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DAZN adds Amazon’s Skeels as VP of product acquisition

Subscription OTT sports platform DAZN has appointed Julian Skeels as vice-president of product acquisition, retention and payments.

Skeels will oversee the definition and execution of DAZN’s membership experience and seek to ensure the platform creates long-term relationships with its customers.

Skeels most recently worked for Amazon Prime Video, where he led customer acquisition and payment expansion initiatives. He helped launch Prime Video in more than 200 countries and spent four and a half years with the company, leading integration with Apple and Google in-app payments and mobile operators in more than 100 countries.

Skeels previously held product management roles at Apple and Microsoft, as well as multiple growth-stage companies. Prior to that, he led product management for multimap.com, which was sold to Microsoft in 2007 to become Bing Maps.