DFB-Pokal rights tender attracts 12 potential bidders

Twelve companies have expressed an interest in acquiring rights for the DFB-Pokal German knockout club football tournament.

The DFB, the sport’s governing body in Germany, told the Sponsors.de news service that tender documents had been sent out to 12 potential bidders.

A total of seven packages are on offer covering the three seasons from 2016-17 to 2018-19.

The rights cover the men’s and women’s editions of the DFB-Pokal.

The sales process is being handled by the Infront Sports & Media agency on behalf of the DFB. Companies were asked to register their interest by September 11.