The German Handball Federation (DHB) has made further moves to ensure coverage of the 2017 Men’s World Championship by acquiring public viewing rights to the upcoming national team tournament.
The DHB said it will seek to pass on the rights to clubs and associations free of charge in a bid to encourage the organisation of public viewing events for Germany’s campaign at the Championship, which takes place in France from January 11-29.
The agreement comes after German banking group Deutsche Kreditbank (DKB), a major sponsor of handball in its home country, last week acquired rights to the Championship, averting a broadcast blackout in Germany.
DKB acquired exclusive rights from beIN Media Group, the tournament’s global rights distribution partner, and will live stream all games featuring reigning European champion Germany, along with other matches from the Championship.
DKB will live stream the games for free via the handball.dkb.de website, with video-sharing platform YouTube signing on as a technical partner of the service. Germany commences its France 2017 campaign with a game against Hungary on January 13 in Rouen.