Discovery snaps up European club football rights in Denmark

Media and entertainment company Discovery Communications has acquired rights in Denmark for the top divisions of football in England, Spain and Italy in a sublicensing deal with commercial and pay-television broadcaster Modern Times Group.

Discovery has acquired half of MTG's rights for the English Premier League, Spanish LaLiga and Italian Serie A through its Discovery Networks Europe division. The rights are thought to cover three seasons, from 2015-16 to 2017-18.

Discovery will show coverage on television and also via the Dplay and Eurosport Player streaming services. Discovery launched the Eurosport Denmark channel in the country in June.