Euroleague pens North American rights deal

Euroleague Basketball, which organises continental club competitions in Europe, has signed a multi-year rights deal with sports-streaming service FloSports.

FloSports will serve as the official distribution partner in North America for the EuroLeague and EuroCup contests.

The deal covers the Final Four end-of-season contest in the 2017-18 campaign, as well as the entire 2018-19 and 2019-20 seasons.

FloSports will provide live and on-demand coverage of more than 250 EuroLeague games and 180 EuroCup matches on its FloHoops.com platform.