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European rugby showpieces gain coverage in Mena

Sports streaming service FloSports has acquired rights in the Middle East and North Africa to European club rugby union competitions the Champions Cup and Challenge Cup.

FloSports agreed the deal with the RDA agency, international media rights distributor for European Professional Club Rugby.

The contract will commence immediately with the ongoing 2018-19 season and FloSports will broadcast the tournaments live and on-demand until the end of the 2021-22 campaign.

FloRugby will launch its coverage of the Champions Cup tomorrow (Friday) when Scarlets host Ulster Rugby and Edinburgh Rugby welcome Newcastle Falcons to Murrayfield stadium in a critical Pool 5 encounter. More than 70 matches, including the knockout rounds of the Challenge Cup, will be streamed on the FloRugby.com platform each season.

The exclusive broadcast of all tournament matches will be available to viewers in Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Sudan, Syria, Tunisia, the UAE and Yemen.