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Formula E extends with Little Dot Studios

The Formula E electric car-racing series has renewed its partnership with broadcast and production company Little Dot Studios. 

The extended deal will run for two seasons, with Little Dot Studios remaining the series’ digital partner agency.

Little Dot Studios will also assume responsibility for social media management across all platforms.

Little Dot Studios has been collaborating with Formula E since September 2015 and will now work with newly-appointed influencer agency GOAT, as well as the CSM agency and consultancy business Iris Worldwide in its expanded role.

Renato Bisignani, director of communications at Formula E, said: “Our aim is to serve a young, mass market audience in a digital age with the content they want, when they want it, on the devices and platforms they like to use so we’re delighted to be working again with Little Dot and extend their scope of work across all major platforms.”

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