The Mediapro agency has extended the reach of its Canal F1 Latin America channel by agreeing two new carriage deals in Argentina.
Mediapro has struck an agreement with Supercanal, one of the major cable television operators in the country with a presence in the provinces of Catamarca, Chubut, Córdoba, La Rioja, Mendoza, Neuquen, Río Negro, San Juan, San Luis, Santa Cruz, Santa Fe, Tierra del Fuego and Tucumán.
The agency has also agreed a deal with Red Intercable, an association of local cable television providers in Argentina. Terms of both contracts were undisclosed.
Canal F1 Latin America’s showpiece property is the Formula One motor racing championship, but the platform also offers the GP2, GP3 and Porsche Super Cup series.
Mediapro launched Canal F1 Latin America ahead of the start of the 2015 Formula One season. Canal F1 Latin America is available via pay-television platforms throughout the region, with the exception of Brazil.
Mediapro in March 2014 acquired rights to the motor racing championship across Central and Latin America and the Caribbean. The exclusive deal, which excluded Brazil, runs for five years, from 2015 to 2019.