Globo acquires rights to Brazil’s winter Paralympic debut

Brazilian media group Globo will broadcast the Sochi 2014 Paralympic winter Games after reaching an agreement with the International Paralympic Committee and the Brazilian Paralympic Committee (CPB).

The IPC has awarded the broadcast rights in Brazil for Sochi 2014 to the CPB which, in turn, has sub-licensed the rights to Globo. Brazil's first appearance at a Paralympic winter Games will now be afforded 35 hours of live and pre-recorded coverage via Globo’s pay-television channel SporTV.

Sir Philip Craven, IPC president, said: “To show 35 hours of Brazil's first appearance at a winter Games underlines how committed the Brazilian Paralympic Committee and Globo are at raising the profile of Paralympic sport in the lead-up to Rio 2016 and both should be congratulated for their efforts.”

Globo and SporTV have a background of supporting the Paralympic Movement in Brazil. They bought the rights to broadcast exclusively the London 2012 Paralympic Games and also showed live the IPC Athletics and IPC Swimming World Championships, which took place last year in Lyon, France, and Montreal, Canada respectively.

The Sochi 2014 Paralympic winter Games will take place from March 7-16 and will feature around 575 athletes from 45 countries.