The Japan Consortium, which includes public-service broadcaster NHK and the Japan Commercial Broadcasters Association (JBA), has extended its Olympic Games rights deal through to the 2024 summer edition of the multi-sport event.
Under the deal with the International Olympic Committee, the consortium has acquired rights in Japan for the 2018 winter Games in PyeongChang, Korea and the 2020 summer Olympics in the Japanese capital of Tokyo, as well as the rights for the 2022 and 2024 Olympic Games, the host cities of which have yet to be elected.
The deal also includes coverage of the third summer Youth Olympic Games, which takes place in Buenos Aires, Argentina in 2018.
The agreement covers all media platforms, including free-to-air television, subscription television, internet and mobile.
The Japan Consortium became the IOC’s broadcast partner for the Nanjing 2014 Youth Olympic Games and the Rio 2016 Olympic Games in a deal that was unveiled in 2012.