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Lega Basket initiates direct negotiations with broadcasters

(Photo by Emanuele Cremaschi/Getty Images)

Lega Basket Serie A, the organising body of the top division of Italian basketball, is to begin private negotiations with broadcasters for its domestic media rights for three seasons, from 2022-23 to 2024-25.

The Lega last month launched a tender process for the rights, but following the lodging of first-round offers, it has opted against awarding any rights and will instead initiate direct talks for the free-to-air and pay-television rights.

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