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Matchroom and Sauerland join forces for rights deal

Boxing promoters Matchroom and Sauerland have agreed a broadcast rights deal to share their big fight nights for viewers in the UK and Germany.

The length of the deal was not disclosed, but it will result in 12 world title fights in Germany being televised live by UK pay-television broadcaster Sky. The fights, along with Sauerland’s Nordic Fight Night series, will also be shown on the Matchroom Fight Pass subscription streaming service.

In Germany, Matchroom’s 20 shows on Sky will be broadcast by the ProSiebenSat.1 media group on either the Sat.1 television channel or its online platforms ran.de and maxdome.de.

Juergen Brahmer’s (pictured) WBA World Light Heavyweight title clash with Robin Krasniqi in Rostock on March 21 will be the first fight to be aired under the deal.

In addition to the rights contract, Matchroom and Sauerland will also have the opportunity to place their fighters on international cards.

The two promoters have termed the deal a “historic collaboration” in what is the latest co-operation between Matchroom and Sauerland. The partnership dates back to May 2013, when Matchroom and Sauerland staged the bout between Carl Froch and Mikkel Kessler at the O2 Arena in London.