Mediapro lands international rights deal with Paraguayan FA

Spanish agency Mediapro has acquired international rights to the Paraguayan national football team’s qualifying matches for the 2022 Fifa World Cup.

The process has marked the first time international rights to the Paraguayan national team have been marketed externally, with the BDO consultancy having advised the right-holder, the Paraguayan Football Association, during the process.

Domestic rights to the qualifiers have yet to be assigned, with BDO also set to oversee a bidding process that will be announced in the coming weeks.

Mediapro’s acquisition adds to its portfolio of 2022 World Cup qualifier international rights in the region, which includes Bolivia and Chile.

Most recent

Fox Sports Asia’s desire to reduce its spend on rights to The Open in Asia-Pacific opened the door for OTT platform GolfTV to grab non-exclusive rights alongside the pay-television broadcaster.

Greek pay-television broadcaster Nova has paid a premium to renew its exclusive rights to EuroLeague and EuroCup basketball in Greece and Cyprus, SportBusiness Media understands, marking a second consecutive fee increase for the European tournament’s rights in the territory.

Nordic Entertainment (Nent) Group has once again blown away competition from Nordic public-service broadcasters for winter sports content, acquiring exclusive rights to International Skating Union events from the Infront agency.

The English Premier League was a benefactor of sterling’s decline in the wake of the UK’s decision to leave the European Union in June 2016.