Mediapro seals deal with Telefónica for Canal F1 Latin America

The Mediapro agency has broadened the reach of its Canal F1 Latin America channel by agreeing a carriage deal with telecommunications company Telefónica for the Chilean, Colombian and Venezuelan markets.

Under the deal, Telefónica will broadcast Canal F1 Latin America in the three countries through its pay-television platform Movistar TV.

Canal F1 Latin America’s showpiece property is the Formula One motor racing championship, but the platform also offers the GP2, GP3 and Porsche Super Cup series.

Mediapro launched Canal F1 Latin America ahead of the start of the 2015 Formula One season. Canal F1 Latin America is available via pay-television platforms throughout the region, with the exception of Brazil.

Mediapro in March 2014 acquired rights to the motor racing championship across Central and Latin America and the Caribbean. The exclusive deal, which excluded Brazil, runs for five years, from 2015 to 2019.