MP & Silva to continue marketing Italian Volleyball League rights

The MP & Silva agency has renewed its media rights partnership with the Italian Volleyball League.

The new four-season deal will run from 2016-17 to 2019-20.

MP & Silva will continue to serve as the exclusive worldwide distributor of rights to the Lega Pallavolo Serie A 1, the country's top-tier club competition.

The deal covers rights for markets outside of Italy, across cable, satellite, betting, terrestrial, IPTV and mobile platforms.

Marco Auletta, chief executive of MP & Silva, said:  “Our ever stronger network of clients and partners will ensure that the exposure and value of the Italian Volleyball League are both taken to new records.”