NBA sets pricing strategy for new PPV League Pass service

North America’s National Basketball Association has confirmed a pricing strategy as it expands the remit of its out-of-market live game service, NBA League Pass, to allow fans to purchase single game and individual team packages for the first time from the 2015-16 season.

The NBA said last month that consumers would be able to select stand-alone live games on any day of the regular season, while the team packages would apply to all 30 NBA franchises.

ESPN.com has now said fans that want to watch out-of-market games that are not on national television will be charged $6.99 (€6.30) per game. Fans will be able to watch the games on broadband for computers, tablets and mobile devices. ESPN added that it is not clear which television distributors will participate in offering single games.

NBA fans could previously only buy all out-of-market games for the season, but the league is now also offering a team package, where a fan who lives out of the primary market can get all of an individual franchise’s games for $119.99.

NBA League Pass’ flagship full-season package, which has been in place since 1994 and provides almost 1,000 out-of-market games and archive NBA content, will remain in place and has been priced at $199.99 for next season.

The pricing announced is for US fans only.