NBC Sports has moved its Nascar television programming from Stamford, Connecticut, to its studios in Charlotte, North Carolina, in order to be closer to the series and showcase its talent.
In addition, Nascar America, NBCSN’s daily motorsports show, has been given a new look, theme and weekly schedule. Active drivers will regularly appear on Wednesdays.
“We have a theory here that if you’re not getting better, you’re getting worse,” NBC Sports Nascar executive producer Sam Flood told the Charlotte Observer.
“The audience now knows what to expect. Our show had tons of great elements, but you weren’t quite sure where everyone was and what the engagements were because we were filling in a schedule with people coming up to Connecticut.
“The show — the control room and all the execution — still comes from Connecticut, but the talent now has one location, which we feel will be a real asset to the show.”