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NCAA basketball secures new broadcast partner in France

French basic-tier sports broadcaster Ma Chaîne Sport has agreed a three-year deal to broadcast National Collegiate Athletic Association basketball.

The BasketUSA.com website said MCS will broadcast 60 games during the 2013-14 NCAA season, along with the March Madness and Final Four events.

The rights were previously held by ESPN’s pan-European US sport channel ESPN America, which ceased broadcasting in France on July 31.