NISA announces streaming deal with MyCujoo

The National Independent Soccer Association – a new third-division men’s soccer league in the United States – has announced a broadcast partnership with soccer-focused streaming service MyCujoo.

The partnership will begin August 31 with a double-header between Detroit City FC and Philadelphia Fury followed by Oakland Roots v California United Strikers FC.

John Prutch, the NISA commissioner, said: “We are proud to team up with MyCujoo, a proven platform and fantastic media partner, to provide live streaming for our clubs and clubs’ fan bases. Allowing all of the action to be broadcast live in our inaugural season was important to our members and is realized in this partnership.”

NISA, a home for independent-minded professional soccer clubs in the US, has been provisionally sanctioned a third-division league by the United States Soccer Federation.

The broadcast deal with the Holland-based MyCujoo follows a commercial partnership with Hummel International, which is the league’s official kit sponsor and official ball provider.

In May, MyCujoo announced it had acquired broadcast rights to the National Premier Soccer League, the unofficial fourth tier of the US game, in a deal until January 2021.

It also acquired worldwide digital rights to a range of Brazilian Football Confederation (CBF) properties, including the top two tiers of women’s football and the men’s fourth division.