The International Federation of American Football (IFAF) and the World Bridge Federation (WBF) have become the latest sports bodies to agree content partnerships with the International Olympic Committee’s Olympic Channel.
The two federations will work with the IOC to develop digital content for the platform, which launched last summer following the conclusion of the Rio 2016 summer Olympics.
The deals bring the total number of federations to have partnered with the Olympic Channel to 54.
The Olympic Channel is currently scheduled to present coverage of nearly 500 competitions across 210 events this year in coordination with its partners.
As well as live event coverage, the platform showcases highlights, magazine shows, news coverage and original programming.