US cable television channel One World Sports has agreed a multi-year rights deal to distribute programming from the official television channel of Italian Serie A football club AC Milan.
The Milan Channel deal includes the broadcast of the AC Milan match of the week on a delayed basis on Tuesday nights at 10pm ET. The games will air on One World Sports’ linear channel and digital properties.
Additional highlights and short-form video content from the club will be distributed digitally on broadband and through the Watch One World Sports app. The agreement extends through the 2015-16 season and programming will commence today.
In other news, One World Sports has announced the appointment of Randy Brown as executive vice-president of distribution. Brown, who most recently led affiliate sales and marketing at US cable television channel the Outdoor Channel, will report to One World Sports president and chief executive Alexander Brown.
In his new role, Brown will supervise all distribution operations at One World Sports. He is charged with expanding distribution of the network via linear channels and all digital platforms. The appointment takes effect immediately.