Perform launches IP retail betting service

Digital sports media company Perform Group has launched a new IP retail betting service that will also be made available over satellite.

Optimised for retail outlets, the service incorporates video, visualisations, pre-match and in-running data.

Video content will include coverage of more than 7,500 football games, including matches from Spain’s top-tier football Liga as well as over 3,000 basketball and tennis contests.

This content will be complemented by visualisations from over 100,000 matches, including the English Premier League and German Bundesliga top-tier club football competitions.

Andrew Ashenden, executive vice-president of betting at Perform, said: “The combination of the highest quality rights and totally configurable service, in terms of both content and delivery, make this service a major asset for any retail bookmaker.”