Saran Media aims to expand global footprint of Turkish Cup

The Saran Media agency has signed a one-year deal for the exclusive worldwide audiovisual marketing rights to the Turkish Cup and Super Cup, Turkish football’s top cup competitions.

The rights are for the current 2013-14 season and exclude the Turkish market. The full broadcast package covers all television platforms, broadband and mobile devices, betting platforms and other formats such as news access.

Fenerbahce is the reigning champion of the Turkish Cup, while the 2014 Super Cup will see the Superleague champion meet this season’s Turkish Cup winner in August.