Saran Media has agreed to acquire exclusive multi-platform rights in Turkey to a series of national team events operated by Fiba, basketball’s global governing body.
The deal covers the 2019 Women’s Eurobasket, 2019 men’s World Cup, 2020 women’s and men’s Olympic qualifiers, 2021 Eurobasket qualifiers, and the 2021 women’s and men’s Eurobasket.
The agreement covers all television, internet and mobile coverage of the tournaments.
Saran will exploit the rights on its own pay-television channels, S Sport and S Sport 2, as well as its free-to-air partner, Dogus Group-operated NTV.
NTV will offer live coverage of any games featuring the Turkish national team, while the pay-television channels will show live coverage of all other matches, as well as delayed coverage of the Turkey contests.
S Sport, which launched just over two years ago, currently has more than 5.5 million subscribers, according to Saran, and is available on four pay-television platforms in the country – beIN, D-Smart, Tivibu and Turkcell TV+.