Singapore operators team up for World Cup rights deal

Telco Singtel has partnered with media companies StarHub and Mediacorp to provide coverage in Singapore of this summer’s Fifa World Cup in Russia.

The three operators will offer complete coverage of the national team football tournament at the à la carte price of S$94.16 (€58.30/$70.93) until May 22 and S$112.35 thereafter.

Packages for all 64 matches will be made available on Singtel TV, Singtel TV Go, Cast, StarHub TV, StarHub Go and Mediacorp’s Toggle service.

Nine matches will also be distributed on free-to-air television – five more than in previous years. The Straits Times newspaper said the nine matches will be the tournament opener between Russia and Saudi Arabia, both semi-finals, the final and five group games – Argentina v Iceland (June 16), Brazil v Costa Rica (June 22), England v Panama (June 24), Denmark v France (June 26) and South Korea v Germany (June 27).

Singtel said the agreement with StarHub and Mediacorp marks the first time that the three operators have collaborated with one another. The Straits Times’ report added that the companies began discussions last year and paid a total of S$25m for the rights to the World Cup.

This year’s tournament runs from June 14 to July 15.