Ski Classics switches from SVT to Discovery in Sweden

The Discovery Nordics division of media company Discovery Networks International has acquired rights in Sweden to the Ski Classics long-distance skiing championship.

The agreement takes in the 2017-18 season, with Discovery exploiting the rights via its commercial broadcaster Kanal 5.

The deal has been signed ahead of the start of Ski Classics’ eighth season, which commences on November 26 with the Prologue Pontresina event in Switzerland.

Public-service broadcaster SVT had previously held rights to Ski Classics in Sweden.