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Sky Deutschland ousts Sport1 as ATP rights partner

German pay-television broadcaster Sky Deutschland has confirmed a three-year rights deal with men’s tennis organisation the ATP World Tour.

First reported by TV Sports Markets in December, the deal will run from 2017 to 2019 and includes rights in Germany and Austria.

Under the agreement, Sky will broadcast the ATP World Tour Finals in London, the nine tournaments of the ATP World Tour Masters 1000 series and the majority of the events on the World Tour 500 tier.

Sky replaces sports broadcaster Sport1 as the ATP World Tour’s rights partner. Sport1 holds rights in a three-year deal from 2014 to 2016.

The deal was agreed with ATP Media, the commercial arm of the tour, which was advised by the IMG agency.

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