HomeItaly

Sky Italia enjoys profit increase

Italian pay-television broadcaster posted a 3.8-per-cent increase in revenues for the financial year ending June 30, 2018, it has emerged.

The Advanced Television website, citing a report by Italian newspaper Italia Oggi, said that the broadcaster’s revenues rose to €2.99bn ($3.45bn) last year, while profits also rose from €41.6m to almost €100m.

Additionally, advertising revenues enjoyed a 5.1-per-cent increase to €245m, although revenues from content sales fell from €115.5m to €60.1m. Advanced Television noted this was down to the resale of rights for the 2016 summer Olympic Games in Rio de Janeiro to state broadcaster Rai.

Sky Italia also saw ‘other’ revenues increase by 47.2 per cent to €169.5m.

The report added that Sky Italia spent some €1.43bn on television rights in 2018.