Spark lands F1 rights in New Zealand

Telco Spark has agreed a three-year deal to become the new rights-holder in New Zealand for the Formula One motor racing championship.

Spark succeeds pay-television broadcaster Sky as F1’s rights partner in the country, with its deal set to run from 2019 to 2021.

Spark’s coverage will include not only Formula One races but also its feeder series, the Formula 2 and Formula 3 Championships races, and Porsche Supercup Series. Races will be shown live an on demand via its new sports streaming service which is set to launch early next year.

Michaella Snoeck, senior manager of media rights at Formula One, said: “Our focus is to provide fans with greater accessibility to coverage across all devices, which the Spark sports platform will provide, and further ways of watching and consuming Formula One content will be rolled in during the course of our agreement.”