StarHub extends pay-TV reach with new OTT platform

Singaporean telecommunications company StarHub has launched a new online streaming service that will offer access to sports content provided via its pay-television operation.

StarHub Go will provide a selection of the most popular StarHub TV content delivered on demand, over-the-top, and on any device.

Customers can choose to sign up to a basic StarHub Go subscription at S$9.90 (€6.6/$7.29) per month, or upgrade to Go Premium and Go Sports packages, the latter of which has been priced at S$24.90. Non-StarHub customers can pay for unlimited access with a 30-day pass on StarHub Go via their credit cards.

The Go Sports pack will offer access to the likes of North American basketball and golf through the NBA and LPGA Tour via StarHub’s stable of self-packaged sports channels, SuperSports 1, SuperSports 2, SuperSports 3 and SuperSports 4.

From August 19, football fans will also be able to live stream action from the Uefa Champions League and Europa League. StarHub last week acquired rights for the European club tournaments through a sublicensing deal with international sports broadcaster Eurosport.

Go Sports will also international sports channel Setanta Sports, which provides rugby union competition Super Rugby and the NRL rugby league competition in Singapore.