Tan takes on new MP & Silva role for Asia-Pacific market

The MP & Silva agency has appointed Sherman Tan to the newly created role of head of strategic partnership and business development in Asia.

Effective from this week, Tan will be responsible for overseeing projects across Asia, and will be involved in the strategic partnership with the Football Association of Singapore (FAS) that relates to commercial opportunities and event management.

Tan will be based at MP & Silva’s Asia-Pacific office in Singapore and report directly to the agency’s regional managing director, Beatrice Lee.

Tan joins MP & Silva from the Total Sports Asia agency, where he was vice-president of sales and partnerships for south-east Asia.